Emirates' international crew explain idioms in fun new videos
Emirates is making the most of its multilingual international crew with an amusing new set of videos explaining proverbs and idioms in a range of languages — perfect for a Friday afternoon watch!
The airline's crew speaks fifty-five languages, with fourteen of them showcased in twenty-nine quick videos at emiratesshareasmile.com.
Want to tell an Arabic-speaking colleague you like the food? Emirates has you covered:
Or how about explaining to a Japanese contact that you'd rather avoid style over substance?
Unfortunately for Aussies travelling abroad, Australian English isn't one of the languages in the video — so you'll still have to explain what "fair dinkum", "you're a dag" and so on are to your international colleagues and contacts.
Overall, these videos are more amusing than directly business-useful for passengers, but we hope they inspire the airline to create more practical language tools on-board.
What's really interesting is that Emirates is spruiking the variety of nationalities on its staff, which could be a real draw for business travellers.
With multilingual cabin crew and a top-notch entertainment system, Emirates could offer passengers a boon with short, sharp, useful basic language courses to view on board.
Just imagine making the most of your 14-hour business class flight to Dubai with a quick brush-up of your German before your connection to Frankfurt, taking a few video language courses — or even the opportunity to spend a few minutes practising what you've picked up in the business class bar area with a native German-speaking flight attendant.
Want to keep up to the minute on everything that's happening in the world of business travel? Follow @AusBT on Twitter.